이태리 하이주얼리 브랜드 ‘다미아니(DAMIANI)’는 7월 15일 롯데 월드 타워 에비뉴엘 2층에 기존 부티크를 확장 이전 오픈했다.
에비뉴엘 월드타워 부티크는 다미아니 기존 부티크 중 가장 넓은 규모로, 남성 고객을 겨냥한 별도의 쇼핑 공간이 마련되어 있으며, 특히 기존 국내에서 보기 어려웠던 하이주얼리가 특별히 이태리에서 공수되어 고객들에게 한층 업그레이드된 구매 경험을 선사한다.
새롭게 단장한 이번 부티크는 국내에서 처음으로 선보이는 ‘에스프레소 바’를 통해 방문 고객들에게 이태리 감성을 느낄 수 있는 음료를 제공하는 최초의 플래그십 스토어 컨셉 부티크다.
이 서비스를 위해 다미아니 부티크 직원 모두 ‘일리 트레이닝’ 센터에서 에스프레소 교육을 이수해 전문성을 갖춘 바 있다.
다미아니는 이태리 특유의 독창적인 디자인과 섬세한 기술력으로 오랜 시간 동안 전세계 셀레브리티와 고객들의 사랑을 받고 있는 브랜드로 100여년 동안 3대째 이어오는 전통 깊은 이태리 하이주얼리 브랜드다.
▷ DAMIANI: A family, a history, a true Italian passion
Founded in Valenza in 1924, Damiani is an Italian jewelry company known worldwide for the excellence of its creations which, thanks to its success, prizes and awards, has contributed to creating the prestigious myth of "Made In Italy".
Since its dawn, the goldsmith's workshop, today an avant-garde manufacture, has been conceiving, producing and distributing refined jewelry with an unmistakable style: every Damiani jewel is a unique work of art, handcrafted by expert goldsmiths and the result of unique designs, great attention to detail and the use of high-quality gems.
Thanks to this artistic, cultural and artisanal heritage that it preserves and expresses, a Damiani creation keeps its value over time and transcends fashion: it can be donated to celebrate a special occasion, treasured as a precious memory and handed down "forever ".
Much like a jewel, the secrets of this fascinating craft have been handed down from generation to generation, from the founder Enrico Damiani to his son Damiano, and then to his grandsons, Guido, Silvia and Giorgio, who manage the company today, interpreting the brand’s legendary heritage and its core values with a progressive look to the future: thanks to the family’s fervent passion, Damiani is the last internationally known goldsmith company still managed by the founder's heirs nowadays.
Loved all over the globe for the style, design and all-Italian craftsmanship of its creations, the Maison is the only jeweler in the world to have won as many as 18 Diamonds International Awards, the Oscar of the international jewelry world.
The excellence of Damiani’s creations has been admired by many stars, including Sharon Stone, Tilda Swinton, Jennifer Aniston, Gwyneth Paltrow and Brad Pitt, not to mention Italy’s Isabella Rossellini and Sophia Loren, all of whom have chosen the brand to celebrate their successes.
Loved by great Hollywood stars but also by the new generations of movie divas, top models and trendsetters from all over the world, Damiani, with its centenary history, keeps evoking emotions, fascinating the eye and conquering the mind.
Damiani has prestigious single-brand Boutiques in the most exclusive luxury shopping and culture capitals in the world, including Milan, Rome, Paris, Dubai, Tokyo, Seoul, Beijing and Moscow, in addition to selective distribution through major department stores and multi-brand shops.
The DAMIANI Group promotes Italian excellence through the synergy of complementary brands, created or acquired over the course of its history: in addition to the homonymous High Jewelry brand, the flagship of Made In Italy around the globe, in the jewellery segment, the SALVINI brand interprets the great classics of jewelry in a contemporary key, giving life to creations that encapsulate the essence of accessible luxury, BLISS is aimed at a younger audience that does not want to give up elegance, personality, class and style while CALDERONI, the historic Milanese High Jewelry brand founded in 1840, today is a Business Unit of the Damiani Group specialized in marketing loose natural diamonds.
These jewelry brands work alongside ROCCA, founded in 1794, the only chain of jewelry and luxury watches in Italy, and VENINI, the historic artistic glass factory of Murano, whose unique works of art are exhibited in the most important museums in the world.
▷ 다미아니 https://www.damiani.com/kr/ko/
출처 : 웨딩21뉴스 http://wedding21news.co.kr
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